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Business microlearning from Japan’s No1 MBA


Digital Marketing Metrics

00h 12m (1 section)
Technovate (Technology and Innovation)

Course Description

Companies everywhere are turning to the digital world to market their products and services.

Does your company stand out online?

Digital marketing metrics can tell you.

These are the key performance indicators used for tracking and measuring the progress of digital marketing initiatives.

In this course, you’ll learn about digital marketing metrics and how they are used. For example, to track traffic, user behavior, advertising performance, and results of business objectives. Finally, you’ll discover some common points to consider when using these metrics.

Join us and start monitoring the results of digital actions for increased success!

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