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Harnessing AI in Marketing

18 minutes (1 section)
Technovate (Technology and Innovation)

Course Description

AI is changing the business world at a rapid pace, AI is changing the business world at a rapid pace.

And its effect in marketing especially can’t be ignored

Join Sven Van Stichel, COO and CMO of GLOBIS Europe, as he shares the impact of new generation AI tools on business, and in particular on marketing. Hear how he has incorporated AI tools into his processes to improve the efficacy and effectiveness of his marketing.

He also shares his thoughts on the future of AI, and the concerns around the impact of potential regulation in future.

Finally, he gives some pointed advice about how we as business people can adapt to rapid change in the future.

Join us for the full interview and dive into the world of AI in marketing!

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