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Business microlearning from Japan’s No1 MBA


Lean Startup

00h 10m (1 section)

Course Description

Many new businesses begin with an idea of a product or service that customers want. However, at times these ideas aren’t actually what customers need. Companies may even spend an excess amount of resources just to learn this.

The lean startup method provides a way for verifying customers’ needs for products or services by quickly introducing them to the market in development cycles. This method can help companies save time, money, and effort while producing groundbreaking products or services.

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