Many agree that social media affects public opinion. In the world today, social and digital media are becoming dominating forces for building trust with people worldwide. At the same time, the way companies can use these communication mediums could be considered manipulative.
What do companies need to be aware of when utilizing social and digital media? How can these mediums be used to better communicate strategically with the world?
This panel from the G1 Global Conference brings together media and communications experts to discuss topics like these.
(This content is provided by the G1 Institute https://g1summit.com/g1global/)