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Business microlearning from Japan’s No1 MBA

Edge

Greenwashing… Basically

1 minutes (1 section)
Marketing

Course Description

Just because a product seems eco-friendly doesn’t mean it is.

In this episode of “…Basically”, GLOBIS Insights Editor Kingsley Nlewedim will discuss greenwashing, the act of falsely marketing a product or service as eco-friendly.

We’ll explore what the practice is, how it is done, and what to look out for as a consumer.

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