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Foundation

Email Marketing

10 minutes (1 section)
Marketing

Course Description

Marketers today have a variety of tools at their disposal.

However, one that continues to be powerful is Email Marketing.

Email marketing refers to the practice of using email to connect and communicate with current or potential customers.

In this course, you’ll discover a simple, four step process for creating an email marketing campaign. You’ll also learn about some commonly used types of emails used in marketing, as well as some important email elements to consider. Finally, you’ll learn about a collection of essential metrics for monitoring the effectiveness of email marketing.

Join us, and learn how email marketing can help companies attract customers and promote long-term engagement with them!

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