Performing an environmental analysis is crucial for companies looking to successfully navigate the business world around them.
But with so many factors to consider, how can they focus on what’s most important?
A SWOT analysis provides a valuable solution to this question.
SWOT stands for strengths, weaknesses, opportunities, and threats.
A SWOT analysis looks at a company’s internal and external environments in order to identify the most important factors which affect it. By drawing connections between what a company’s good at, its key success factors, and the latest industry trends, companies can make better strategic decisions.
Take this course, and learn why SWOT is one of the most valuable frameworks companies can rely on to determine potential future strategies.