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Foundation

Distribution Channels

00h 09m (1 section)
Marketing

Course Description

What’s the best way for manufacturers to get products into the hands of customers? Nowadays there are many options, thanks to distribution channels.

Distribution channels have many different structures and members, including intermediaries who collect payments and make arrangements for delivery, among other duties. In this course, you’ll learn about several different types of distribution channels, as well as how real companies utilize their benefits to create an advantage.

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