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Foundation

Net Promoter Score® (NPS)

10 minutes (1 section)
Technovate (Technology and Innovation)

Course Description

One number is on the minds of the world’s leading companies:

NPS®.

NPS stands for Net Promoter Score. This simple, easy-to-use metric is fast becoming the go-to tool for gauging customer loyalty by asking a simple question:

“How likely are you to recommend this company / brand / product / or service to a friend or colleague?”

This online course will teach you how to calculate NPS and to classify customers as promoters, passives, and detractors. Doing so will help you identify how likely they are to promote your business, and can also help you uncover points for improvement. You’ll also see how increasing customer loyalty positively impacts business performance.

Join us, and start using NPS to track your customers’ loyalty today!

Net Promoter®, NPS®, NPS Prism®, and the NPS-related emoticons are registered trademarks of Bain & Company, Inc., Satmetrix Systems, Inc., and Fred Reichheld.

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